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Archive for January, 2010

Baltimore Orioles, Coffee and Cocoa

Coffee Joe has his binoculars out, bird watching while sipping on his early morning Java. He has a question for you. What do these migratory birds, coffee and cocoa have in common?

First, CJ has a little history lesson in mind.

Not much later than April, most Baltimore Orioles have already migrated north to their breeding grounds located in most of the eastern United States and into southern Canada. Here they prefer the open forests such as those along rivers and even in city parks. But before this time, Orioles spend most of the year in the global area from Mexico to northern South America. They take over the lush, tropical forests, feeding on nectar, pollen, fruit, and insects.

They love coffee and cacao(cocoa) plantations. Such migratory birds provide a number of “green services.” They pollinate, scatter seeds, and eat a wide variety of insects, some of them coffee pests. CJ says that where the cacao (cocoa) and coffee plants are grown in the traditional manner, we now call it Organic. These coffee and cacao (cocoa) shrubs still flourish under a shade canopy of natural forest trees just like they did many decades ago. “Some things old are new again”.

The answer to CJ’s question? The environment.

Tags: cocoa, coffee, migratory birds, organic, shade canopy
Posted on January 31st, 2010 in Coffee Farming, Organic Coffee, cocoa | No Comments »

Top Five Organic Posts of 2009

1) Just Say “No” to Coffee Waste

According to CJ, his research states that until recently, coffee waste lay in piles on agricultural land or was dumped into the water systems. When you promote buying organic coffee, or fund raise with a conscience, your dollars contribute to new methods that are being developed to use this waste in the production of beverages, animal feed and compost.

2) It’s Not Easy Being Green or Organic…

CJ remembers when coffee was just “coffee”? Suddenly, words like “latte”, “espresso”, “gourmet” and finally, “specialty” became the signature of each individual coffee company. The expression “organic” was known to mean that the coffee plants were grown to maturity without pesticides in an earth-friendly way.

3) Only A World Without Walls is Sustainable…

Sustainable means an on-going commitment to supporting farmers who grow quality coffee and are socially responsible. CJ knows that it begins at the farm, using patio-drying, bird friendly, shade-grown organic methods, and a non-reliance on pesticides. It continues with the support of Fairly Traded companies. However, trying to decide what is “fair” narrows the number of growers.

4) At What Price, Organic Beverages

Coffee Joe wonders how many people really think about how and where their morning coffee is processed? Green, eco-friendly groups are hopping on the organic coffee bandwagon, promoting a wave of the future with the offer of affordable, sustainable, organic beverages. CJ says to remember these terms: bird friendly, shade-grown, patio-dried, sustainable and organic.

5) Why Organic Coffee? Why Not?

Did you know that besides petroleum, coffee is the most widely traded commodity in the world? Coffee Joe says the specialty coffee that you bought this morning cost more than the daily wage of a coffee worker. Imagine! But, coffee farmers will receive twice as much for certified organic, fair trade coffee beans than for uncertified ones.

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Coffee Joe Says: Espresso is to Italy, what champagne is to France.” ~Charles Maurice de Talleyrand~

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Tags: coffee, coffee beans, coffee waste, fair trade, organic, specialty, sustainable
Posted on January 28th, 2010 in Coffee Farming, Fundraising, Organic Beverages, Organic Coffee | 1 Comment »

Fundraising Follow Up

In fundraising, Coffee Joe says following up with your customer is an important step to repeating success. For example, after a couple of weeks have passed after a coffee fundraiser, CJ suggests sending out a follow up letter or email to the customer inviting feedback as to the success of this coffee fundraiser.

Questions to ask could be:

1) Did the order arrive safely and in a timely manner?

2) Was our level of service and quality of product what you expected?

3) What did you like about the fundraiser the most?

4) Would you order differently next time?

5) What else would you change and why?

You might mention that your company would like to share this as a testimonial on your website with others. CJ says to make sure the fundraisers know that it only takes a minute to reply, and your company would appreciate their participation. Also, have your company respond to any problems and make any changes requested by the fundraisers.

Even if you have only one or two customers who are willing, it will at least give you an overall impression of what they thought about their experience.

Tags: coffee fundraiser, follow up, fundraiser, Fundraising
Posted on January 26th, 2010 in Fundraising | No Comments »

Exercising Your Organic Options

Coffee Joe always has a quote for you. It either makes you think or makes you laugh. He likes to keep our blog readers informed and in a good mood.

The discussion of organic products, the pros and cons, is a hot topic these days. Not too many years ago, the main traditional beverages were black coffee, black tea and hot cocoa.

All three can bring back memories of a certain place or person. When Coffee Joe was a wee lad, hot cocoa was a treat from his mama when the weather was cold. As he grew older, coffee was the pick-me-up at the little café around the corner from his first apartment; a cozy Sunday morning sipping tea with a friend; a special time with a child reading a story and drinking cocoa together before bedtime.

Now, CJ thinks about the results of his daily choices. Buying organic does more than create new memories, it actually benefits the farmers and their families in other countries.

Knowing your thoughtful decision to buy organic will improve someone’s life will help you sleep even better than mama’s hot cocoa.

Tags: cocoa, coffee, organic, tea
Posted on January 23rd, 2010 in Organic Beverages | No Comments »

Fundraising: 7 Ways to Motivate Volunteers

When Coffee Joe surveyed several fundraising groups, he put                 together a list of how to keep the volunteers happy and interested           enough to follow through to the end with current projects.

  1. Fundraising volunteers work better in groups.
  2. Get volunteers together once a week for fun, no selling.
  3. Give a small token of appreciation to volunteers.
  4. Reward top production, but also low producers too.
  5. Let volunteers know how much they or their group has                       raised and where the money is going.
  6. Hang a poster with the fundraising goal. Show progress daily.
  7. Find out why each one of your group is volunteering.                               To help? To put on a resume? For a social time? Make                             sure these needs are being met.

CJ remembered this quote:

Appreciation can make a day–even change a life. Your willingness to            put it into words is all that is necessary! ~Margaret Cousins~

Tags: Fundraising
Posted on January 20th, 2010 in Fundraising | No Comments »

Organic Coffee of Panama

Coffee Joe likes to research the various regions where some of the finest organic coffee comes from. The industry has been quite volatile throughout its history, and organics is the new kid on the block.

Did you know that while the organic coffee business of Panama is quite small, the areas where it is grown are some of the most important in the world, and its crop demands the highest prices?

CJ checked his maps and found that the highest point in Panama is a volcano in the western highlands at almost 12,000 ft. He found that most organic coffees and traditional coffees are grown in a hodge-podge system ranging from rustic shade-grown coffee side-by-side with commercial sun coffee.

The nutrient rich volcanic soil provides each bean with high acidic levels. The high altitude that gives rain in the morning, cloud cover in the afternoons and cooler evenings, causes a slower growth of the coffee cherries. All of these conditions contribute to a slightly floral flavour and complexity in the cup. Coffee Joe loves this coffee, and you will too.

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Coffee Joe Says: I have measured out my life with coffee spoons.~T.S.Eliot~__________________________________________________________



Tags: coffee, organic, Panama, shade-grown, sun coffee
Posted on January 17th, 2010 in Coffee Farming, Organic Coffee | No Comments »

Types of Coffee Grinds

Always trying to improve his blog, CJ wrote up a guide to coffee grinding. He discovered that some coffee grinders don’t always have a coarse setting. He says everyone needs to experiment with their own machines to find out the length of time needed to give the “just right” coarseness or fineness that they like.

Coffee Joe decided on five different types of grinds, and has listed what to look for:

Coarse
Distinct evenly-cut heavy particles of coffee. Good for percolators and French press coffee pots

Medium
Gritty, like coarse sand. Best for flat-bottomed filter drip coffee-makers.

Fine
Smooth to the touch, a little finer than table salt. Good for cone filter drip coffee makers, stove top espresso machines and vacuum coffee pots.

Extra Fine
Finer than sugar, but not quite powdered. Grains should still be visible. Excellent for Pump or steam espresso machines.

Turkish
Powdered, like flour. It is used in an Ibirk, a container which is used to boil the coffee powder in water to make thick Turkish or Greek coffee. A specialty grinder is necessary to pulverize the beans.

Coffee Joe says always remember: the finer the grind, the slower the water will pass through the coffee, and the stronger the flavour will be.

Tags: coffee
Posted on January 6th, 2010 in Organic Coffee | 1 Comment »

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